SABON was born by an oasis.

SABON’s birthplace is the desert on the shores of the Dead Sea, at the crossroad of civilizations.

In the midst of this desert’s bare beauty,

Endless dunes, shades of yellows and browns entwined,

Sudden bursts of water,

Spark of blues and greens among rocks and thorns:

An OASIS.

A place of welcome;

A place to visit on a journey and marvel at the world’s beauty;

A place where paths cross;

A place where origins and destinations juxtapose, in an eclectic yet harmonious combination.

 A magical place where impossible does not exist, where water imbues life amid a desolate landscape, where rich flora suddenly flourishes in the most unexpected setting.

 It is an invitation to marvel at nature, reconnect with a deep sense of wonder, and see the world’s magic as if for the first time.

 From the magic of the oasis, to the magic of moments;

Since 1997, SABON has been bringing an emblematic oasis into our lives.

A joyful symphony of creations.

Creativity and art are at the heart of SABON.

At SABON, we meticulously create beauty products and home scents made from precious and natural ingredients, housed in beautifully crafted objects and wrapping.

At SABON, we create our products and designs from the perspective of curiosity, seeing the world with a fresh outlook, finding wonders in the smallest things.

SABON’s creations reveal this beauty and transform the ordinary into something extraordinary.

At SABON, poetry and art offer us a metaphor for creation: for finding the right fragrance, gorgeous textures, atmospheres, vessels and designs. They inspire us to look deeper, not just with our eyes, but with our senses.

SABON’s creations contain a touch of poetry, a spark of wonder and a taste for discovery weaving pleasure and beauty in the tiniest details.

They are eclectic and unconventional. From delicate ornaments complementing each fragrance collection, to handwriting fonts and creative patterns, every detail matters.

SABON always looks for something with a twist, something slightly different, the small detail that reveals a story, the unexpected detail, the imperfection, the star-shaped birthmark.

At the heart of this is an eclectic universe evoking a cabinet of curiosities, where there are always new surprises to discover and little beauty treasures to delight.

At SABON, each product is designed as a decorative object.

Wonder is a gift.

Wonder is a feeling of surprise caused by something beautiful, unexpected, unfamiliar.

Sharing and giving are among our core values.

With SABON, we inherited the gifts of joy, beauty and wonder.

A gift symbolizes affection, gratitude, love and joy. It is all about creating moments of wonder and pleasure.

And joy multiplies when we share and spread it around us.

At SABON, we cultivate a taste for the art of gifting.

From the smallest detail to the most luxurious gift, we carefully wrap our products with silk papers and satin ribbons in exquisite boxes, distinguished by a personal touch.